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Guest Post – Meerkat & Periscope: Colonizing the Live Streaming Market [Infographic]

September 25, 2015 - Social Media -
* We’d like to thank our friends over at Salesforce Canada for contributing to our blog and sharing this infographic with our audience!

 

Businesses have new opportunities for even more immediate, intimate & personable customer interactions, via cutting-edge social media based live streaming apps such as Meerkat and Periscope.

Though the Meerkat app arrived on the scene a short time before Twitter announced its acquisition of Periscope, both are still in their infancy stages and are competing neck and neck for the top position in this hot new arena.

Both apps are built on the foundation of live streaming mobile technology, yet they each have desirable features that the other does not replicate. One example: Periscope user’s or “Scopers” are able to view their broadcasts and save them up to 24 hours after the live streaming event. Meerkatters have a library they can save recorded events to for later playback.

Combined, Meerkat and Periscope have racked up an impressive 13+ million posts, 12+ million users, and 113+ billion impressions in just the few short months since their launch.

In this interesting and informative graphic, Salesforce Canada took a closer look at how the Meerkat and Periscope apps stack up and can benefit your business. Take a peek and decide what works for you.

Click To Enlarge

Meerkat & Periscope: Colonizing the Live Streaming Market

Via Salesforce

Salesforce Canada Blog’s features new tips, trends, and insights from the world’s leading enterprise cloud ecosystem in sales, service, marketing, community, analytics, and apps.

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